If there was no Cloud Computing, how would the world be?


Cloud computing evangelists' imagination of how the phenomenon changed our world is boundless. What if the clock turned back? What would be different in our daily world? Here is something that never happened.
First things first.  Cloud would have meant what it is supposed to have meant - a gray mass in the sky made of many very small drops of water.

 “AaS” would have been understood to mean almost like the other similar sounding but a more offensive word.
Jeff B would not have thought of Amazon as a Tech company.   A 35 billion industry would be missing in action (assuming AWS holds at least 20% market share and does around $8 billion today).

None would have scared Microsoft out of slumber, as Amazon stayed focused on opening up retail sites for 20 more countries.

We would continue to imagine that hardware and software are Capital expenditure and pay an upfront ransom.
Yahoo! should have been double the size of Google.  Its employees would have missed learning from 5 different CEOs in a decade.  We all would continue to love Dropbox.

Google would not be a late start in a hot market called Cloud Computing. It might not have considered giving out $300 vouchers complicating life for other industry players.
Amex and Thomascook would have still been booking most of our air tickets.

We would not have witnessed Wikileaks being thrown out by AWS or AWS building Cloud services for CIA.
An average person’s life wouldn’t depend so much on her Internet connection.  Internet and broadband would be available only to the rich and elite. Telecom would not have been a hot business that it is today.

Compaq and IBM would be running high selling PCs. Lenovo wouldn’t be known. HP would have needed more than USD 25 Billion to buy Compaq.  IBM, Compaq, and HP might have been running data centers for Amazon.
A company called Blackberry would continue to hold 30% market share in the US, Nokia wouldn’t only be seen in history books, and Blockbuster must have opened another 1000 stores filled with CD/DVDs.

No one would have doubted CISCO would spy on their Internet usage and never expected an apology from the giant.
And finally, my friend wouldn’t be calling her Datacenter as Private Cloud.Many other possibilities lie unexplored.

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3 comments:

  1. Well written KP - but our forefathers always told us the sky is the limit. That is where we met the clouds. And now we virtually live there. Cheers.

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  2. Good article, Krishna. We're at the cusp of exciting things. Behold the future of Cloud Computing.....

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  3. Good article, Krishna. We're at the cusp of exciting things. Behold the future of Cloud Computing.....

    ReplyDelete